KIRSTEN ULLRICH

GRAPHIC DESIGN

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Yankee Candle 2019 Santa Popup Display

To promote personalized candles, Yankee Candle placed popup podiums with signage and promotional offer postcards near Mall Santa setups. Digital signage extended the advertizing elsewhere in the mall. A mini accordion booklet outlining personalized candle options was available inside Yankee Candle stores. Materials related closely to the store's holiday signage.